• About
  • Advertise
  • Privacy & Policy
  • Contact
Monday, March 8, 2021
Ijebu News Xtra
Advertisement
  • Home
  • News
  • Education
  • Interview
  • Entertainment
  • Business
  • Politics
  • Sports
  • Travel
  • Health
  • Opinion
No Result
View All Result
  • Home
  • News
  • Education
  • Interview
  • Entertainment
  • Business
  • Politics
  • Sports
  • Travel
  • Health
  • Opinion
No Result
View All Result
Ijebu News Xtra
Home Business

Samsung Sued For ‘Misleading’ Water Resistant Phones Adverts

admin by admin
July 4, 2019
in Business, News
0

Samsung sued for ‘misleading’ water resistant phones adverts

540
SHARES
1.2k
VIEWS
Share on FacebookShare on Twitter

Australia’s consumer watchdog has sued Samsung Electronics Co Ltd’s Australian unit for allegedly misleading consumers by promoting water-resistant Galaxy smartphones as suitable to use in swimming pools and the surf.

The world’s largest smartphone maker did not know or sufficiently test the effects of pool or saltwater exposure on its phones when ads showed them fully submerged, the Australian Competition and Consumer Commission (ACCC) lawsuit says.

The case is the first filed by a major regulator and could result in multi-million dollar fines. It centers on more than 300 advertisements in which Samsung showed its Galaxy phones being used at the bottom of swimming pools and in the ocean.

“The ACCC alleges Samsung’s advertisements falsely and misleadingly represented Galaxy phones would be suitable for use in, or for exposure to, all types of water … when this was not the case,” ACCC Chairman Rod Sims said in a statement on Thursday.

Samsung said it stood by its advertising, complied with Australian law and would defend the case.

The South Korean electronics giant has spent heavily on advertising to rebuild public faith in its premium smartphones following the costly recall of its fire-prone Galaxy Note 7 devices in 2016.

It is due to announce preliminary quarterly earnings on Friday, when it is widely expected to flag a profit plunge due to falls in chip prices.

Samsung’s water resistance claims came under heavy scrutiny as early as 2016 when influential U.S. magazine Consumer Reports said the Galaxy S7 phone – which appears dunked in a fish tank in commercials – had failed an immersion test.

The company attributed that to a manufacturing defect, affecting a small number of phones, which it soon fixed. But customers online continued reporting problems, forum comments show.

Some consumers damaged their phones when exposing them to water and Samsung had refused to honor warranty claims, the ACCC said in the lawsuit, though Samsung said it complied with all of its warranty obligations under Australian law.

The regulator also said Samsung’s advice to some Galaxy model users that the phones were not suitable for beach or pool use suggested the firm considered water could cause damage.

“Samsung showed the Galaxy phones used in situations they shouldn’t be to attract customers,” Sims said.

“Samsung’s advertisements, we believe, denied consumers an informed choice and gave Samsung an unfair competitive advantage.”

Culled from Reuters

Previous Post

Stay Off Our Industrial Park, Ogun Warns Illegal Miners

Next Post

Facebook Services Back Online After Worldwide Outage

admin

admin

Next Post

Facebook Services Back Online After Worldwide Outage

Leave a Reply Cancel reply

Your email address will not be published. Required fields are marked *

  • Trending
  • Comments
  • Latest
Rotimi Okenla Returns To Limelight, Celebrates With Egbe Bobamayegun Okunrin Asiwaju

Rotimi Okenla Returns To Limelight, Celebrates With Egbe Bobamayegun Okunrin Asiwaju

Reps Minority Whip Thanks Pres Buhari As Sponsored Bill On Teacher’s Welfare Receives Approval

Reps Minority Whip Thanks Pres Buhari As Sponsored Bill On Teacher’s Welfare Receives Approval

Awujale Honours Lagos Socialite, Lekan Osifeso with Olotu-Olowa Chieftaincy Title

Awujale Honours Lagos Socialite, Lekan Osifeso with Olotu-Olowa Chieftaincy Title

Awujale Lauds Egbe Obayori As Age-Group Commissions New Project At Ijebu Ode General Hospital

Awujale Lauds Egbe Obayori As Age-Group Commissions New Project At Ijebu Ode General Hospital

New Ijebu Age-Group Renovates Community Healthcare Centre Isoku

New Ijebu Age-Group Renovates Community Healthcare Centre Isoku

Uproar As Father-In-Law Orders Son-In-Law’s Abduction In Ogun

Uproar As Father-In-Law Orders Son-In-Law’s Abduction In Ogun

I’ve Forgiven Those Who Worked Against My Ambition – Dapo Abiodun

Reyes, Former Arsenal, Sevilla Player Dies In Car Crash

New Ijebu Age-Group Renovates Community Healthcare Centre Isoku

New Ijebu Age-Group Renovates Community Healthcare Centre Isoku

Bubbly Businessman Seye Odufejo Becomes Olu-Omo of Owu-Ijebu

Bubbly Businessman Seye Odufejo Becomes Olu-Omo of Owu-Ijebu

Christmas: Dare Alebiosu Celebrates With Christians, Distributes Food Items To Party Faithful, Others

“Dare Alebiosu Remains The Candidate To Beat in Ijebu Ode LG Chairmanship Race”

Giwa Bosun Oreagba Becomes Otunba Fehintade of Erunwon-Ijebu

Giwa Bosun Oreagba Becomes Otunba Fehintade of Erunwon-Ijebu

Recent News

New Ijebu Age-Group Renovates Community Healthcare Centre Isoku

New Ijebu Age-Group Renovates Community Healthcare Centre Isoku

Bubbly Businessman Seye Odufejo Becomes Olu-Omo of Owu-Ijebu

Bubbly Businessman Seye Odufejo Becomes Olu-Omo of Owu-Ijebu

Christmas: Dare Alebiosu Celebrates With Christians, Distributes Food Items To Party Faithful, Others

“Dare Alebiosu Remains The Candidate To Beat in Ijebu Ode LG Chairmanship Race”

Giwa Bosun Oreagba Becomes Otunba Fehintade of Erunwon-Ijebu

Giwa Bosun Oreagba Becomes Otunba Fehintade of Erunwon-Ijebu

  • About
  • Advertise
  • Privacy & Policy
  • Contact

© 2020 DOTUN DIGITAL

No Result
View All Result
  • Home
  • News
  • Education
  • Interview
  • Entertainment
  • Business
  • Politics
  • Sports
  • Travel
  • Health
  • Opinion

© 2020 DOTUN DIGITAL